The English Riviera and South Devon Tourism & Business Exhibition was a hugely successful event of great relevance to those who work in tourism and related businesses. It attracted 110 exhibitors and over 300 delegates.
Photo: Carolyn Custerson (Chief Executive, ERTC), Chris Hart (Chairman, ERTC), James Berresford (Chief Executive, VisitEngland).
The event, took place on Thursday 21st March at the Riviera International Conference Centre in Torquay and was driven by the English Riviera Tourism Company (ERTC) and sponsored by leading digital marketing agencies New Mind and e-Strategy – whose help enabled the presentation of the ERTC’s biggest and most comprehensive exhibition and conference yet.
The ERTC also received huge support from partners, sponsors and business mentors and it was wonderful to see everyone working so closely together as ‘Team English Riviera’.
Over 100 exhibitors from across our tourism and business communities celebrated all that is great about tourism and marked VisitEngland’s English Tourism Week during what proved to be a fascinating and beneficial event. The ERTC continues to work closely with VisitEngland to make the most of promotional work that was done with international journalists during Olympic Year and to ensure the opportunity to attract new markets is maximised.
James Berresford, Chief Executive at VisitEngland was a keynote speaker as part of the Tourism Conference Programme, presenting on Building on the Olympic Legacy – Opportunities for Tourism Growth. There were further presentations from keynote speakers Alistair MacGregor of TripAdvisor and Stuart Devlin of e-Strategy.
The ERTC also launched a number of new and exciting initiatives for 2013. Launch highlights included the English Riviera 100 Days of Prizes Marketing Campaign, the new 2013 English Riviera Attractions Passport and the 2013 English Riviera and South Devon Tourism Awards. Hop12, an exciting new coastal bus experience aimed at tourists was also showcased with an inclusive ticket and free map.
But it didn’t stop there. Conference English Riviera, a new brand to help grow the Bay’s conference business, was unveiled, a new Business Tourism microsite was revealed and delegates also learned about the new 2013 Festival Pass for the multi award-winning Agatha Christie Festival. There was also free speed mentoring on the day for trade delegates that included marketing, PR, social media, advertising, customer care, market research, and going green, plus money was raised through a raffle in aid of the Torbay Holiday Helpers Network. Views were shared during the day on Twitter (#ETW13).
The event was open all day for trade visitors who preregistered. The doors were opened to the public in the afternoon, free of charge.
Notes for Editors:
Photos available on request.
For further Press Information:
Contact Anita Newcombe
Anita Newcombe Media & PR
or visit www.englishrivieraimages.co.uk
New English Riviera blog http://www.englishrivieranews.com/
Destination website www.englishriviera.co.uk